AR (Augmented Reality)

• It is a technology created by adding digital information and virtual elements to the real world.

• With this technology, users interact with both the real world and virtual content by viewing the real world through a device such as a screen or smart glasses. By overlaying digital content onto what they see, they gain an interactive experience. The added content is perceived as integrated with the real world.

• Its purpose is to enrich the real-world experience while increasing information and interaction.

🎮 Entertainment & Gaming: Pokémon GO – You can see virtual Pokémon characters on your phone’s screen in the real world and catch them. This game aims to combine real-world environments with virtual elements.

🧭 Navigation: An AR navigation application adds virtual directional arrows to your screen in real time as you move along the road, helping you stay on the correct path.

🕶 Commerce & Marketing: IKEA Place – You can virtually place new furniture over your existing home setup and preview how it will look before buying.

🩺 Healthcare: Surgeons can virtually visualize a patient’s internal organs during an operation, allowing them to plan and perform procedures more carefully.

👩‍🔧 Industry & Manufacturing: An assembly worker can view assembly instructions virtually using AR technology and follow these instructions directly through smart glasses.

Smartphones and Tablets: Capture the real world through the camera and display virtual content on the screen. Examples include iPhone and Android phones.

AR Glasses: Project virtual information directly onto the lenses, enabling hands-free use. Examples include Microsoft HoloLens and Magic Leap.

AR Headsets and Head-Mounted Displays: Offer 360-degree virtual content and usually support both VR and AR experiences. Examples include Oculus Quest and HTC Vive.

Smart Glasses and Displays: Visualize virtual information by projecting it onto transparent glass or screens. Examples include Google Glass and Vuzix Blade.

AR Interactive Surfaces: Project virtual information onto physical surfaces and enable interaction. An example is Microsoft Surface Hub.